Advertising For Assisted Living Communities

We make your phone ring with people who are actually looking for help right now.
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Our Story

Dear Friend,

Hi, I’m Alex. When my partner Ben and I started Legacy Care Advertising, it wasn’t just about business. It was because we saw a massive problem in how senior living communities were reaching families in crisis.
Our connection to this industry is personal. It started when our families had to find care for our own grandparents. “My Grandpa had dementia and it was tough finding the right facility and right care he deserved.” – Ben. We saw firsthand how the right community can comfort loved ones and bring peace back to a family. But we also saw how hard it was for those great communities to actually find the families who needed them.
Ben and I are Engineers by degree. We’ve built high-precision targeting engines advertising our own products, and we realized our methods could help the senior living industry better than ‘cookie-cutter’ marketing agencies that just spam you with low-quality web leads.
We created the ‘Direct Occupancy Protocol‘. It’s a system that bypasses the “fluff” and connects adult children seeking help directly to your admissions team. No forms, no delays, and no competing with five other centers for the same lead. We believe every call represents someone’s legacy and someone’s future.
Because we value quality over quantity, Ben and I only work with one community per territory. We’ve spent years perfecting our engineering-grade targeting engine with one goal: connecting the right families to the right care at the right time.
We aren’t just marketers. We’re advocates for families, and we’re here to help you fill your beds with the residents you’re meant to serve.
To your Success,
Alex and Ben | Founders
Legacy Care Advertising

How It Works

The Strategy & Territory Call

Before we do anything, we talk. We need to make sure we are a good match.
Checklist items: Growth goals, Bed vacancy, Care programs, Payer Mix, Current Website.

We Onboard Your Community

You don’t want to deal with website codes or sharing accesses that take forever. We do that. We get your landing page ready and set up the tracking so we never miss a call. All we need is access to your domain.

We Turn On The Engine

We launch 'Call-Only' ads on Google. We don't just show your ad to everyone. We target adult children in high-income zip codes with the specific search intent for your facility.

The Phone Rings

When a family sees your ad, they call your admissions line directly.
The Safety Net: If a call lasts less than 30 seconds (wrong number, hang up, or spam), you do not pay for it. You only pay for real conversations.

We Build You Stronger Marketing Systems

We don’t just send calls; we help you build a better business. While the ads are running, we build systems for you to help you scale:

Feedback & Tracking

You get a simple dashboard. You can log in and see:

Us Vs. Competitors

Feature Other Agencies Legacy Care Advertising
Contracts 6-12 Months Month-to-Month
Lead Quality Shared Web Forms Exclusive Direct Calls
Payer Mix Generic targeting Income-Specific Targeting
Exclusivity They work with your competitors 1 Client Per Territory
The Safety Net You pay for every click Free if call is <30 seconds
Guarantees None 100-Qualified Call Guarantee

Services

100 Call Guarantee

Our 100 Call Guarantee or you don’t pay our service fee. If you have mass vacancies or are expanding to a new facility, you pay us a flat fee and we guarantee you results or retainer back, the risk is on us.

Executive - Guarantee Select Demographic High Intent Leads

Our Executive Select Demographic High Intent Leads, you tell us how many leads you need, in which care programs with what criteria, and we get them for you.

Pro - Marketing Select Demographic Leads

Our Pro Marketing Select Demographic Leads, general brand awareness, flexible ad spend, no guarantee but we only charge a percentage of your total ad spend.

Suite - Brand Awareness, Custom Website, SEO & Google Profile

Our suite add on, heightened overall brand awareness, fully customized website, tailored marketing for your entire sales funnel, Google Business Profile, SEO Optimization, keyword tracking, content updates and more

Testimonials

Contact Us

Contact Us

Frequently Asked Questions

Legacy Care: The 'Elite' Qualification Form